Who doesn't love Zweigle's? If you're from Western NY, you know that Zweigle's is a local favorite and has generated a loyal following for over 100 years. Zweigle's has always gone the more traditional route of marketing by securing TV and radio airtime. Until now. Understanding that there is a great opportunity to improve brand & product awareness through digital initiatives,
Zweigle's asked us to develop a mobile application, a game, and lend a hand with some social media improvements. Among many other features, the mobile app will reward customers for their purchases of Zweigle's product. Allowing them to collect points towards free product, prizes, and other great incentives. The game is also something new for Zweigle's. It will be accessible to all ages and will be designed to create a friendly competition that will keep consumers engaged with the Zweigle's brand. Oh, and you can earn some great rewards there too! Stay tuned!